Keywords:
service quality; enterprise competitiveness; customer loyalty; organisational behaviour; economic performance; reputation management
Roik, O., & Nedzvetska, O.
(2026).
The role and place of professional etiquette and communication in the formation of corporate culture in tourism enterprises.
University Economic Bulletin,
21(1),
50-60.
https://doi.org/10.69587/ueb/1.2026.50