University Economic Bulletin

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Increasing the agricultural enterprises competitiveness on the basis of compliance with consumer demand, branding and forecasting

Svitlana Kucherenko, Liudmyla Levaieva

12.02.2020

244 Views

University Economic Bulletin – Vol. 7, No. 1, 2012

Keywords: agricultural enterprise; agricultural market; branding; competitiveness; advertisement; forecasting; consumer

https://doi.org/10.31470/2306-546X-2020-44-18-24 Suggested citation Read more

Kucherenko, S., & Levaieva, L. (2012). Increasing the agricultural enterprises competitiveness on the basis of compliance with consumer demand, branding and forecasting. University Economic Bulletin, 7(1), 18-24. https://doi.org/10.31470/2306-546X-2020-44-18-24

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Methods of assessing the creditworthiness of the natural person borrower

Svitlana Kucherenko, Oleh Kucherenko

01.09.2020

438 Views

University Economic Bulletin – Vol. 15, No. 3, 2020

Keywords: banking institution, consumer lending, credit scoring, assessment of the borrower's creditworthiness, underwriting, credit history, qualitative indicators, quantitative indicators

https://doi.org/10.31470/2306-546X-2020-46-170-177 Suggested citation Read more

Kucherenko, S., & Kucherenko, O. (2020). Methods of assessing the creditworthiness of the natural person borrower. University Economic Bulletin, 15(3), 170-177. https://doi.org/10.31470/2306-546X-2020-46-170-177

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Contradictions in the reproduction of the resource potential of agricultural enterprises and the conditions for overcoming it

Larysa Marmul, Svitlana Kucherenko, Liudmyla Levaieva

17.12.2020

240 Views

University Economic Bulletin – Vol. 15, No. 4, 2020

Keywords: enterprises, agro-industrial production, resource potential, reproduction, contradictions, organizational and economic mechanism, improvement, management

https://doi.org/10.31470/2306-546X-2020-47-23-28 Suggested citation Read more

Marmul, L., Kucherenko, S., & Levaieva, L. (2020). Contradictions in the reproduction of the resource potential of agricultural enterprises and the conditions for overcoming it. University Economic Bulletin, 15(4), 23-28. https://doi.org/10.31470/2306-546X-2020-47-23-28

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Analysis of trends in services sector development in the economy of Ukraine

Svitlana Kucherenko, Liudmyla Levaieva, Nataliia Pryputa

22.06.2021

392 Views

University Economic Bulletin – Vol. 16, No. 2, 2021

Keywords: service, services sector, need, quality, efficiency

https://doi.org/10.31470/2306-546X-2021-49-96-107 Suggested citation Read more

Kucherenko, S., Levaieva, L., & Pryputa, N. (2021). Analysis of trends in services sector development in the economy of Ukraine. University Economic Bulletin, 16(2), 96-107. https://doi.org/10.31470/2306-546X-2021-49-96-107

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Implementation of "Intellectual networks" – direction of ensuring the energy efficiency of the national economy of Ukraine

Svitlana Kucherenko, Liudmyla Levaieva

21.12.2021

304 Views

University Economic Bulletin – Vol. 16, No. 4, 2021

Keywords: energy efficiency, energy-saving, energy intensity, intelligent energy system, national economy, Smart Grid

https://doi.org/10.31470/2306-546X-2021-51-40-44 Suggested citation Read more

Kucherenko, S., & Levaieva, L. (2021). Implementation of "Intellectual networks" – direction of ensuring the energy efficiency of the national economy of Ukraine. University Economic Bulletin, 16(4), 40-44. https://doi.org/10.31470/2306-546X-2021-51-40-44

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Competitive development of rural green tourism enterprises using technologies of branding and rebranding of products and services

Iryna Romanіuk, Svitlana Kucherenko, Liudmyla Levaieva

25.06.2022

271 Views

University Economic Bulletin – Vol. 17, No. 2, 2022

Keywords: enterprises; competitive; development; management; marketing; goods; services; market; branding; rebranding

https://doi.org/10.31470/2306-546X-2022-53-82-88 Suggested citation Read more

Romanіuk, I., Kucherenko, S., & Levaieva, L. (2022). Competitive development of rural green tourism enterprises using technologies of branding and rebranding of products and services. University Economic Bulletin, 17(2), 82-88. https://doi.org/10.31470/2306-546X-2022-53-82-88

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The essence and task of the innovative policy of social direction in today's conditions

Olena Boiko, Svitlana Kucherenko

24.09.2022

301 Views

University Economic Bulletin – Vol. 17, No. 3, 2022

Keywords: social policy; innovative principles; employment; strategy; clusters; social groups

https://doi.org/10.31470/2306-546X-2022-54-7-19 Suggested citation Read more

Boiko, O., & Kucherenko, S. (2022). The essence and task of the innovative policy of social direction in today's conditions. University Economic Bulletin, 17(3), 7-19. https://doi.org/10.31470/2306-546X-2022-54-7-19

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Development of marketing communications and organization of advertising campaigns in tourist enterprises

Iryna Romanіuk, Svitlana Kucherenko

20.12.2022

266 Views

University Economic Bulletin – Vol. 17, No. 4, 2022

Keywords: marketing communications; PR activities; advertising campaigns; tourist enterprises; advertising media; media strategies; improvement; management

https://doi.org/10.31470/2306-546X-2022-55-70-76 Suggested citation Read more

Romanіuk, I., & Kucherenko, S. (2022). Development of marketing communications and organization of advertising campaigns in tourist enterprises. University Economic Bulletin, 17(4), 70-76. https://doi.org/10.31470/2306-546X-2022-55-70-76

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Current challenges of innovative development in industrial enterprises

Olena Boiko, Svitlana Kucherenko

20.06.2023

438 Views

University Economic Bulletin – Vol. 18, No. 2, 2023

Keywords: state policy; innovation principles; innovation policy; special forms of organization of innovation activities; subsidiarity

https://doi.org/10.31470/2306-546X-2023-57-5-15 Suggested citation Read more

Boiko, O., & Kucherenko, S. (2023). Current challenges of innovative development in industrial enterprises. University Economic Bulletin, 18(2), 5-15. https://doi.org/10.31470/2306-546X-2023-57-5-15

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Financial and security factors of competitiveness of agricultural enterprises under martial law

Svitlana Kucherenko, Liudmyla Levaieva, Anastasiya Krasnozhon

20.09.2023

298 Views

University Economic Bulletin – Vol. 18, No. 3, 2023

Keywords: agrarian enterprises; war; destruction; risks; uncertainty; survival; competitive advantages; competitiveness; financial resources; security; agricultural market; food exports; state support

https://doi.org/10.31470/2306-546X-2023-58-68-73 Suggested citation Read more

Kucherenko, S., Levaieva, L., & Krasnozhon, A. (2023). Financial and security factors of competitiveness of agricultural enterprises under martial law. University Economic Bulletin, 18(3), 68-73. https://doi.org/10.31470/2306-546X-2023-58-68-73

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Implementation of digital financial instruments in the activities of tourism enterprises to increase their competitiveness

Mykola Ihnatenko, Svitlana Kucherenko, Liudmyla Levaieva, Bohdan Chornyi

24.12.2025

223 Views

University Economic Bulletin – Vol. 20, No. 2, 2025

Keywords: online tourism; digital financial infrastructure; blockchain; digital regulatory financial mechanisms; investment; competitiveness

https://doi.org/10.69587/ueb/2.2025.08 Suggested citation Read more

Ihnatenko, M., Kucherenko, S., Levaieva, L., & Chornyi, B. (2025). Implementation of digital financial instruments in the activities of tourism enterprises to increase their competitiveness. University Economic Bulletin, 20(2), 8-18. https://doi.org/10.69587/ueb/2.2025.08

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Publishing business VS the Internet: How has the World Wide Web affected the economics and marketing of printing companies?

Svitlana Kucherenko, Yevhenii Kostyk

15.05.2025

415 Views

University Economic Bulletin – Vol. 20, No. 1, 2025

Keywords: Internet marketing; printing industry; economic efficiency; digital transformation; innovative printing technologies

https://doi.org/10.69587/ueb/1.2025.40 Suggested citation Read more

Kucherenko, S., & Kostyk, Ye. (2025). Publishing business VS the Internet: How has the World Wide Web affected the economics and marketing of printing companies?. University Economic Bulletin, 20(1), 40-48. https://doi.org/10.69587/ueb/1.2025.40